Promotional products are an effective way to highlight your business’s primary image and project that onto customers. Even though marketing has expanded to beyond traditional ways, and onto unique digital sharing. It doesn’t mean that the method of traditional giveaways has become obsolete. There are many ways which promotional products can be implemented in order to emphasize customer loyalty and engagement.
Below are the reasons why you should be considering using promotional products:
Social Media Contests
This is one way which can help your social media presence grow. Having a lot of followers gives an incentive to other Instagram users to press the follow button as well, when they come across your page. On social media you can do a contest, where users can tag up to 2 friends in a post and the winner will be chosen for a prize! This is an effective way to get users to spread the word about your business.
Use your employee to spread an example for your business, by giving them promotional products. Having employees wear company t-shirts, hats, sweater, and more in appropriate settings is an effective marketing technique to spread brand awareness.
Sponsor an Event
Check out local sports teams and events, and see if there are booth opportunities. Make a bunch of pens, t-shirts, stickers and more using the company’s logo. Attendee’s will be more likely to visit your booth… because who doesn’t love free stuff?!
Thank You Notes
Use promotional products as a thank you to past customers, by sending them in the mail to show your appreciation for your business. This adds a personalized touch, and will increase the likelihood of them coming back.
Contact Apex Image Marketing for all your marketing needs!