As a marketing strategy, custom t-shirts can be used for many purposes. When designing your own t-shirt, it can be altered depending on the event or promotion it’ll be used for. You can add your own personal touch to the shirt; choose an image that best represents your brand. Custom t-shirts can be created for the entire team to wear during an event, as a giveaway for a promotion, or to hand out to employees for free. If you can think of another great purpose for a t-shirt – that will work too! This marketing technique is flexible, and can change depending on your purpose.
There are many benefits to creating custom t-shirts, here’s my quick list below:
Having other people, whether they are employees or customers wear your custom t-shirt is free advertising. It shows other people who see this t-shirt that the person wearing it thinks positively about your business enough to put your logo on their backs, and keeps your brand top of mind.
Not only is it an advertising strategy, but it is a cheap one! Creating custom t-shirts in bulk is an affordable option for your business.
By creating custom t-shirts, this creates unity between the business and the people that wear them. Those wearing the shirts will feel a sense of togetherness and shared experiences.
Contact Apex Image Marketing for all your marketing needs!